Monday, November 26, 2007

Rose tinted glasses

There have been a number of articles recently such as this one by Roger Protz and this one by Ian Marchant suggesting that the independent brewery and pub sectors are in rude health. For some businesses this may well be true, as it is still possible to prosper even within a market that is declining overall.

However, for the industry as a whole, the situation is totally different, with pubs closing at an alarming rate and beer volumes nationally falling off a cliff. For more and more people, going to the pub is becoming an activity that is simply irrelevant to their lives. In this context, celebrating your cosy corner that is for the time being protected against the storm begins to look like dangerous self-delusion. Unless the wider issues are robustly addressed, before long the remaining havens will be swept away too.