Earlier this year, in a rare outbreak of common sense, the European Union decided to give the UK an indefinite derogation to allow imperial measures to be used alongside metric ones on consumer products. It’s interesting that we are now seeing a growing number of canned and bottled beers and ciders – even those of a supposedly “Continental” origin – available in a pint (or 568 ml) size. The very popular Magners cider is a good example of this. Producers are recognising that this size actually means something to drinkers and acts as a positive encouragement to choose that particular product. See this page on the website of the British Weights & Measures Association.